Why Animated Video is the Best Strategy for Your Social Media

Ever wondered when you came across a brand animated video while scrolling down your newsfeed that why they advertise on social media or why do they use animated videos for marketing in social media.

Well, animated videos are a great instrument to generate traffic to your content or towards your brand animated videos tell a story in a more creative way. About 65% of people are visual learners and 90% information transmitted to our brain is visual. Since visual information is processed 60x times faster animated video leave a long-lasting impression on your clients. And for these reasons alone there has been over 90% content shift on social media. And when we talk about social media the first thing that comes to our mind is Facebook currently over 4 billion streams are watched daily on Facebook. And then there’s the superiority effect about visual perceptions such as pictures and images are more likely to be remembered than words.

Here are some statistical attributes to why animated video marketing is the best strategy for social media now these aren’t enough to completely explain its purpose but I tried to provide you some of the best reasons.

•  If you have a website including a video on your landing pages increases the conversion rate about 80% and you can generate traffic from your social media accounts at the same time.
• A creative animated video when gain attraction from your viewer can get you about 64% more chance for them to buy your product online.
• If there are 7 billion people around the world almost 1/3 of them spend their time online watching videos.
• When it comes to a brand executive they will always gain information about a brand from going through their product/service videos
•  According to YouTube over 3 billion users watch animated brand marketing video in a month

Now looking at all these statistics you have a general idea about why animated video marketing is important if you haven’t used a video in your marketing campaign you should start because the time to produce your video through animated video marketing is now.